Addio Magazine

Addio Magazine

Addio Magazine featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Electric Meets Reality

MG interactive AR projection sculpture, inside a car dealership. Untitled Studios created a playful, fun, and engaging in-store experience. The AR Projection-Mapping represents the electricity, and the sculpture portrays reality. When the two meet, they create an exhilarating experience and educate the shopper at the same time. When the projector is turned off, one can see an elegant white sculpture on the wall.

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Kasane no Irome - Piling up Colors

An installation design of Japanese Dance. Japanese have been piling up colors from olden times to express sacred things. Also, piling up the paper with square silhouettes has been used as a thing representing sacred depth. Nakamura Kazunobu designed a space that changes the atmosphere by changing to various colors with such square "piling up" as a motif. Panels flying in the air centering on the dancers cover the sky above the stage space and depict the appearance of light passing through the space that can not be seen without the panels. A space that draws light strikingly, develops Japanese Dance.

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Outsiders

It is a lighting show that was staged at three different locations in Oakville (ON, Canada). The performance is fiction on the theme of Energy. In the story, the Outsiders came to Earth not as invaders but as highly intelligent creatures with a lot of knowledge to share with humans. The main point of the project: the energy is actually found inside of us. It is the foundation of human livelihood and maybe a key to solving the energy problem on Earth. To visualize the idea, the artist has designed lighting costumes using LED modules and zip-ties.

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Cap Pac

Cap Pac is a marketing tool tailored for outdoor events. Designed to increase uptake and widening the appeal of brands promotional products, by offering multiple fun, interactive and useful products for the consumer. The configuration of the Sign/Drinks Carrier and two detachable Sun Visors fitting around each other, fully utilising the material. All these products are made from a single sheet of card making them cheap to deliver and easy to distribute at the event. Manufactured in the most sustainable way possible, with each CapPac produced actually having a positive impact to the planet.

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Target

In 2020, Brainartist launches a cross-media campaign for the client Steitz Secura to acquire new customers: with a highly individualized message as a targeted poster campaign as close as possible to the gates of potential customers and an individualized mailing with the matching shoe from the current collection. The recipient receives the matching counterpart when he or she makes an appointment with the sales force. The aim of the campaign was to stage Steitz Secura and the "matching" company as a perfect pair. Brainartist developed the complete very successful campaign.

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Don't Lose Your Biculutural

For achieving the goal of cultural integration, the mission of this campaign was to generate awareness and educate immigrants about cultural integration by delivering the clear message of maintaining bicultural. The campaign built around fully embracing the TV test pattern which alludes to the moment of losing. The key vision ties eight symbols of the participating countries to create a unified yet diverse feeling. Through eight different languages Portuguese, Chinese, Arabic, Russian, Japanese, French, Italy, and Hindi in the title to interpret the main idea - Don’t lose your bicultural.

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