Addio Magazine

Addio Magazine

Addio Magazine featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Gem of the World

This design is reminiscent of wings. A play on the flights of people coming to see the beauty of the Islands. The focus on the white costume with blue reflective accents reflects the white sand and blue waters. This design is to highlight the importance of the Cayman Islands marine environment and the need to preserve it so local people and visitors can enjoy it for years to come. But more importantly, as a small island nation, this design represents a plea for the world to do its part in taking care of the environment, especially the oceans.

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Full Moon

On Halloween 2020 while the whole world was talking about a special full moon which was visible in all parts of the globe, Guinness became part of the conversation by posting this unique visual to light up social media feeds on Halloween night. Agency: Rothco, part of Accenture Interactive | Client: Guinness

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Daxi Daxi

Since 2018, BIAS has developed and implemented an urban festival to help Daxi township preparing for the key religious ceremony of the place. Usually, Taiwanese ceremonies are conservative and based on rural traditions that dictate a strict set of rules. To share the charm of folk beliefs with the urban public, BIAS mediated the traditions by a strategic set of design interventions and activities that provide a pop-culture vibe to the event. In particular, BIAS acted as curator and invited various young artists and designers to cooperate with those that preserve old traditions.

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Check-in Hsinchu

The Design Expo is an annual design event promoted by the Central government of Taiwan. It aims to bring new energy to the local design sector. In 2020, Hsinchu hosted it, i.e., a city that holds a vibrant Science Park and more than 300 years of history. In this context, BIAS transformed the Expo into an urban event. Instead of triggering a single exhibition, this choice brought to temporarily re-imagine a line of places across the city. The aim was to let people experience the diversity of the city and showcase a new urban narrative, two things that finally highlighted design's social power.

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Outsiders

It is a lighting show that was staged at three different locations in Oakville (ON, Canada). The performance is fiction on the theme of Energy. In the story, the Outsiders came to Earth not as invaders but as highly intelligent creatures with a lot of knowledge to share with humans. The main point of the project: the energy is actually found inside of us. It is the foundation of human livelihood and maybe a key to solving the energy problem on Earth. To visualize the idea, the artist has designed lighting costumes using LED modules and zip-ties.

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Target

In 2020, Brainartist launches a cross-media campaign for the client Steitz Secura to acquire new customers: with a highly individualized message as a targeted poster campaign as close as possible to the gates of potential customers and an individualized mailing with the matching shoe from the current collection. The recipient receives the matching counterpart when he or she makes an appointment with the sales force. The aim of the campaign was to stage Steitz Secura and the "matching" company as a perfect pair. Brainartist developed the complete very successful campaign.

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